TWI APPOINTED AS OFFICIAL BROADCAST RIGHTS DISTRIBUTOR
FOR THE UIM F1 POWERBOAT CHAMPIONSHIPS
Lausanne, April 21, 2004.... UIM F1 Powerboat Rights Holder, Idea
Marketing S.A have appointed TWI to handle the worldwide broadcast
distribution rights for the Championships for 3 years with a further
3 year renewable deal upon completion in 2006.
Under the contract, TWI will exclusively represent the UIM F1 Powerboat
Championships across Television, In-Flight, Home Video, Radio, Internet
and Mobile rights worldwide. TWI will also represent Idea Marketing's
extensive broadcast archive.
Further TWI will act as a non exclusive agent to Idea Marketing
with regards to the sale of commercial on-air advertising packages
and sponsorship.
TWI will also be handling the satellite coordination and distribution
worldwide.
"We are delighted with this appointment. With more than
25 offices throughout the world and an extensive distribution network
TWI are
well placed to represent the growing sport of UIM Formula 1 Powerboat
racing - now the ever increasing fan base will have the opportunity
to see the events on television in many countries worldwide and our
sponsors will reach an even wider audience," commented Rights
Holder Nicolo di San Germano.
For parties interested in TV distribution of the UIM F1 Powerboat
Championships please contact Ioris Francini at IMG: ifrancini@imgworld.com For additional information, interviews or video footage please contact:
Philippe Stiernon
Press Officer
Philippe@f1boat.com
Photo: http://www.f1boatphotos.com |